We are an education-first company, meaning that a big part of my every day is reaching out with the intent of educating and creating awareness around ingredient safety and which ingredients in our every day products are proven to be or are potentially harmful to our health.
We advocate with our local, state and federal representatives to demand change in our current legislation for better health protective laws. You can help right now by texting “BetterBeauty” to 52886. A pre-written email will be sent to your congresspeople and reps based on the zipped you input.
While we are educating and advocating for these laws to be updated and for the industry as a whole to rise up and meet our standards, we know this will take time.
In the interim, we offer a solution and we do that through safer and high performing products. Products that are NEVER formulated with close to 1700 ingredients that science and screening has deemed harmful or linked to toxicity.